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About Us – Marketing of Green

From the start, Southern Wood Imports has had a very strong commitment to our world’s environment. This is not a philosophy we use as a marketing tool, it is a necessity. After all, we are in the recycling business.

At our yard in Montrose, Colorado, our trucks and machinery are run on Blue Sun Biodiesel. As a small business this costs us more, but the benefits of using Biodiesel extend beyond the bottom line. If we can do it, why can’t larger businesses?

You won’t see fancy Southern Wood Imports lumber tarps covering your material on delivery; we use recycled tarps from truss plants and lumber yards. We try to reuse as much steel banding material as possible; in fact if we can, we will return it from job sites. Yes, we use dumpster diving technologies. If materials can be reused it saves more. Our delivery policies are to try to use one trip for more than one stop. Bicycles are also used in business errands and sales calls. Our shop and office are heated with a geo exchange system. And we will be looking into solar technology for future growth. With all this in mind, understand that recycled and recovered materials do take a lot of energy to bring to market with some impact on the environment. It is all about what your personal definition of green is, not industry marketing.

You will see the term “FSC certified” on all our communication materials. We believe in the efforts to achieve sustainable forests; if this awareness had been available in the 1800’s the White Pine Forests in Pennsylvania and the Long Leaf Pine ecosystem in the Southeast may still be viable. Our commitment to Green is not only good business; it has become a necessity. We are not perfect or self-righteous, but we are aware of the earth’s challenges.

 

 
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